At the beginning of the 2010s, PHAEDON PARIS came under the Artistic Direction of perfumer Pierre GUILLAUME, all of the fragrances were thus produced in his workshops in France.

Aesthetically, the PHAEDON PARIS House sports a complex identity, claiming a shimmering and mixed “baroque naturalism” , summoning a dreamlike bestiary inspired by the Mediterranean and Asia, plant elements such as the fig leaf, the iris, the reed and Etruscan motifs contrasting with the zoomorphic emblem of the house. The fragrances invite us on a journey through cultures and eras, highlighted by original and colorful imagery at the crossroads between the travel diary, the botanical plate and the Art Deco style.